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In good company

Strapped for cash and time poor? Nicole Curnow looks at how large corporations can come to your rescue If your nursery is in dire need of a makeover but you don't have the money or the manpower to make it happen, it's worth approaching local businesses for support. UK companies are increasingly looking at how they can get involved with and help their local community.

If your nursery is in dire need of a makeover but you don't have the money or the manpower to make it happen, it's worth approaching local businesses for support. UK companies are increasingly looking at how they can get involved with and help their local community.

MORI's public attitude survey on Corporate Social Responsibility (2003) found that 80 per cent of people thought a company's activity in the community was important.

Many corporations work in partnership with brokers, who find out about community projects. Nicki Della-Porta, national ProHelp manager from the charity Business in the Community, says, 'Many firms prefer to channel their free professional support through brokers instead of responding to requests from the community. This means that the legwork is done for them.'

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