The early intervention and prevention public health programme was known as 'The Child Health Promotion Programme: Pregnancy and the first five years of life'. Recently it was re-named as part of the 'Healthy Lives, Brighter Futures' strategies (see Analysis, p10).
The Healthy Child Programme is increasingly being delivered through integrated services that bring together Sure Start children's centre staff, GPs, midwives, community nurses and others. As part of the programme, children's centres are expected to provide a range of services including breastfeeding support, smoking cessation and parenting support programmes. They are central to the Government's strategy to improve health outcomes because they offer a way of delivering services in a community setting that makes them more visible and accessible to parents who may be less inclined to access traditional services. The Healthy Child Programme will make full use of children's centre's workforce and services and of their role in promoting children's health and well-being.
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