Nursery World - Campaign calls for EYFS to include sensory food play

Baby food brand Ella’s Kitchen has launched a national campaign calling on the Government to improve childhood nutrition by introducing sensory food play in all early years settings.

The Ella's Kitchen campaign calls for sensory food play to be included within the EYFS, PHOTO Ella's Kitchen

The campaign calls for a ‘rethink’ on the Government’s approach to healthy eating policy, amid rising numbers of children starting school classed as overweight or obese.

In a policy paper published to coincide with the launch of the campaign, Ella’s Kitchen calls on the Government to update the EYFS to include sensory food play, which it says helps children to build confidence and curiosity around fruit and vegetables, creating healthy habits. It also wants Government-approved guidance on sensory food play for early years educators published, and funding for the ‘least affluent’ providers, where ‘the need is greatest and most impact can be had.’

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