Nursery World - Spotlight on ... Bernie Devlin

Bernie Devlin, co-founder, with his wife Mariessa, of Enchanted Forest Nurseries and children's fashion brand Enchanted Forest and Friends

What made you decide to create a children's fashion brand?

For 14 years I worked as a senior manager for Coca Cola in the UK and Europe. During this time I was immersed in the ethos of the best brand in the world and gained an in-depth understanding of how to deliver something really special. Co-owning Enchanted Forest Nurseries with my wife Mariessa since 2006 along with my keen interest in fashion fuelled my burning desire to bring my own company and brand to life, and the birth of our daughter in 2012 gave me the final inspiration I needed to focus on creating a junior fashion range. My wife is fully involved in our nurseries, along with a very competent senior team, so now just felt like the right time to launch.

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