Nursery World - Case study (16)

Crocus Early Years Centre in Saffron Waldon, Essex opened in January. The 60-place nursery is already two-thirds full and employs ten staff. Nursery director and primary school teacher Alison Midgley describes the recruitment strategy that she and her husband Ross used: 'Recruiting staff was actually more straight-forward than we'd imagined.

'Recruiting staff was actually more straight-forward than we'd imagined.

From marketing our new nursery in the local press and through leaflet drops we received around 15 unsolicited letters enquiring about jobs - surprising given the current recruitment crisis. We also advertised in Nursery World for the senior positions and in the local press for other staff.

'We employed a manager first. We persuaded a local primary school head to sit on the interview panel and a representative from Essex EYDCP to observe. Our chosen manager had previously run a 100-place nursery. She started working three months before we opened to help with setting up the nursery and subsequent interviews.

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