Nursery World - Media watch

Obese children are likely to double their consumption after watching food advertisements on television, according to a University of Liverpool study reported in the Financial Times. Psychologists found that after viewing ads for fast food, breakfast cereal and soft drinks, overweight children ate 101 per cent more and normal weight children over-consumed by 84 per cent. Author Dr Jason Halford said, 'It's clear evidence that obese kids do have a heightened sensitivity to food promotion.'

Author Dr Jason Halford said, 'It's clear evidence that obese kids do have a heightened sensitivity to food promotion.'

An air ambulance pilot in New Zealand had a second baby delivered in his helicopter, just two months after his first, according to the newspaper the Waikato Times. Loren Haisley, a former US Army pilot, logged details such as airspeed, altitude, and approximate location of birth for the mother and baby, who are both doing well.

A two-year-old boy had to be rescued by firefighters after he got a toilet seat stuck on his head. The BBC said the boy's mother took him to Braintree fire station in Essex with the wedged-on potty trainer. Firefighter Chris Cox said, 'We put dishwashing liquid on his head and ears and it slid off nice as pie.'

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