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College investigated after complaint over Level 3 advert

A distance-learning college is being investigated by the
Advertising Standards Authority (ASA) following a complaint that an advert on its website for a Level 3 qualification in childcare was misleading.

The qualification was the Children and Young People's Workforce Early Learning and Childcare Level 3 Diploma offered by Stonebridge Associated Colleges, offered in 2011.

Last year, Nursery World revealed there was confusion over the status of the same Level 3 diploma offered by Stonebridge and approved by the awarding body NCFE. We were subsequently contacted by students, nurseries and training organisations with similar stories about Level 3 childcare qualifications, on offer at other distance-learning colleges.

The courses are accredited at Level 3, but can be typically completed in just a few months, without a requirement to have any practical experience of working with children.

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