Nurseries, childminding groups and pre-schools are invited to take part in the annual event, which aims to encourage children under-five to sing and rhyme to raise money to support I CAN’s work with children with speech, language and communication difficulties.
The theme of this year’s Challenge, sponsored by Openreach, is ‘Kids in Motion - Get Active and Make Chatter Matter’, inspired by the Olympics this summer.
A new survey by I CAN and Openreach of 2,000 parents has revealed that almost three-quarters of them have had to take on extra work to make ends meet, which impacts on the time they have to talk and interact with their young children.
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