In the past ten years, obesity in children aged two to five nearly doubled, and it is predicted that unless action is taken, a fifth of boys and a third of girls will be obese by 2020.
The junk food industry spends hundred of millions of pounds pushing fatty, salty, sugary food to children, and the methods they use are changing. We all know how burger chains give toys away with children's meals and that a massive amount is spent advertising junk food on television. But food companies are developing a range of new and insidious ways of selling their products to children behind parents' backs. For example, companies now run SMS message competitions and advertise on child-appealing social networking websites like Bebo.
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